Microsoft Project And Search Engine Optimization

Descriptions SEO Praxisbuch 2017: Top Rankings in Google & Co. durch Suchmaschinenoptimierung (German Edition) PDF

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So geht Suchmaschinenoptimierung 2017

Das »SEO-Praxisbuch« für Sie komplett überarbeitet und aktualisiert. Mit ausführlichen Informationen über RankBrain, Googles neuen KI-Algorithmus

Suchmaschinen werden in jeder Phase des Kaufprozesses verwendet und beeinflussen die Kaufentscheidung im hohen Maß. Wer in Google nicht auf der ersten Seite der Suchergebnisse steht, hat im Web keine Chance. Aber um in Google & Co. gut gefunden zu werden, müssen Sie nicht unbedingt teure Dienstleister beauftragen.

SEO-Experte Dr. Thorsten Schneider erklärt Ihnen in seinem Lehrbuch ausführlich, fundiert und auch für Laien verständlich, wie Google und andere moderne Suchmaschinen funktionieren, welche Rankingfaktoren wirklich wichtig sind und wie Sie Ihre Webseiten Schritt für Schritt und nachhaltig auf die obersten Plätze der Suchergebnisseiten bringen.

Das »SEO-Praxisbuch« hat sich inzwischen zum Standard-Lehrbuch der Suchmaschinenoptimierung mit Bestsellerqualitäten entwickelt. Es wird mindestens einmal pro Jahr überarbeitet. Die aktuelle Ausgabe 2017 bietet Ihnen unter anderem die folgenden Themen:

  • Von PageRank zu RankBrain: Wie Google heute funktioniert
  • Wie wichtig PageRank heute noch ist und welche alternativen Metriken es gibt
  • Was Google unter »Trust« versteht und wie Sie den Trust Ihrer Webseiten ermitteln und erhöhen können
  • Wie die 60 wichtigsten Rankingfaktoren im Detail aussehen
  • Für welche Keywords zu optimieren sich wirklich lohnt
  • Was die Google-Updates Panda, Penguin und Hummingbird verändert haben
  • Wie RankBrain arbeitet und wie sich SEO dadurch verändert
  • Was Google unter hochwertigem Content versteht und wie Google diesen erkennt
  • Warum es wichtig ist, Ihre Website für mobile Endgeräte zu optimieren und wie Google das prüft
  • Warum Performance ein wichtiger Rankingfaktor ist
  • Was der Google Knowledge Graph ist und welche Bedeutung er für die Optimierungsarbeit hat
  • Wie Sie Webseiten mithilfe von HTML5-Mikrodaten semantisch optimieren und warum Sie das tun sollten
  • Wie ein professionelles Backlink-Management aussieht
  • Wie Sie eine Google Penalty erkennen
  • Wie Sie schädliche Backlinks loswerden und sich von einer Google Penalty erholen
  • Wie Sie eine Erfolgskontrolle auf einfache Weise durchführen
  • Welche kostenfreien SEO-Tools Sie brauchen.

Lernbuch im Einsatz bei Trainern des Europäischen Webmasterverbandes

Webmasters-Press-Bücher sind Lernbücher. Sie sind direkt aus der Unterrichtspraxis entstanden und vermitteln zielstrebig und verständlich Praxiswissen für Ihre eigenen Projekte. Fragen zur Lernerfolgskontrolle und Übungsaufgaben vertiefen und festigen das neu erworbene Wissen.

Seit vielen Jahren setzen die Trainer des Europäischen Webmasterverbandes Webmasters Europe e. V. die jeweils aktuelle Auflage dieses Buches in der Ausbildung angehender SEO-Manager und Online-Marketing-Experten ein.

Download Book SEO Praxisbuch 2017: Top Rankings in Google & Co. durch Suchmaschinenoptimierung (German Edition)

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Descriptions Mastering Your Website: Insider’s Guide To Fully Understanding Your Website, Search Engine Optimization and Building Your Brand Download

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This 214-page, 31-chapter book is designed to be useful to EVERYONE from beginning website owners to intermediate and advanced website developers and marketers. The opening chapters cover the basics before Colascione dives into the more detailed information people need to build, market and maintain a successful website on Google. The progression takes readers from the starting point of registering their domain name all the way through website editing software to Search Engine Optimization for developed sites, including insight into the most sophisticated search engine algorithms like Google Panda and Google Penguin which ultimately determine how high websites are ranked.

The first few chapters cover domain names and web hosting as well as, IP’s, DNS, web site builders, web editing software like Dreamweaver and Photoshop, and how to get a site started. Do not let this initial simplicity fool you. After the basics are out of the way, the book covers Search Engine Optimization specifically for Google and how you should go about building and optimizing a web site. There are several chapters on text links due to the importance they play in search visibility and what to avoid (Google Penguin) as well as what to go after. After the semi intermediate topics are out of the way, the reader dives into search algorithms, advanced content marketing, reputation management, social media, some strategic ideas and touches on most of the new things Google is doing. Finally, together with the author, the reader tears deep into some Google Patents, specifically, DOCUMENT SCORING BASED ON DOCUMENT CONTENT UPDATE (Google Panda/Content Freshness) and METHOD FOR NODE RANKING IN A LINKED DATABASE (PageRank/Links), all of which are extreamly relevant to what is happening today’s advanced algorithms. The book concludes with advice and predictions from the author for the future.

This book is about fully understanding everything to do with your web site and what it means to Google. This book is clear, concise, backed up with factual data straight from Google’s own patents, and effectively teaches you, not just what to do with your site, but exactly why you’re doing it in the first place. By truly understanding your web site, search engine optimization, social media and how it all ties into your brand, you can better plan and implement strategies which will save you time, money and effort all while helping you avoid easily overlooked mistakes that could wind up costing you your entire online business.

This book explains:

  • Domain names, web hosting, IP addresses, site builders, and development tools.
  • Explore advanced operation of organic (natural) search engines ranking, indexing, information storage and retrieval systems and PageRank algorithms with reference to patent claims.
  • Understand Google search engine decision making process and operation of advanced Google operators, algorithms and filters.
  • Off-page and on-page SEO techniques and Semantic web and website accessibility.
  • Site architecture issues and website monetization.
  • Planning in-bound linkage and effective, merit based link building.
  • Common black hat and white hat techniques; consequences of black hat techniques.
  • Metrics and monitoring Tools to monitor website performance, traffic and rankings.
  • Using Google Webmaster Tools and Analytics.
  • Social media marketing, Twitter, Facebook, Google+, Pintrest, LinkedIn, etc.
  • Content marketing, PR, and press release marketing.
  • Pay-per-click advertising.

For basic, intermediate and highly advanced SEO. The author covered as much material as possible. Readers of this book are sure to walk away with valuable thoughts and insights which will change they way they think about their web sites.

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Descriptions Internet Marketing for Psychologists: Advertising and Promoting Your Business Online Using a Website, Search Engine Marketing, Social Media, Google, … Angie’s List, LinkedIn, SEO, and More! Download

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Internet Marketing for Psychologists is your key to unlocking the internet as your greatest source of patients. You won’t find a bunch of pie-in-the sky marketing talk in this book. What you will find is a remarkably practical click-by-click guide to finding the patients who want to find you.

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Descriptions Актуальное SEO: как работают ссылки сегодня. (Russian Edition) Free Online

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В книге рассмотрены ссылочные факторы ранжирования в условиях текущих алгоритмов поисковых систем. На примерах показаны различные варианты развития событий после запуска «Минусинска», предложены решения по повышению эффективности сайта и исключению рисков наложения санкций. Книга поможет более эффективно продвигать сайт самостоятельно, оценивать работу подрядчика/SEO-специалиста и понимать ситуацию в сфере поискового продвижения .

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Descriptions What The Hell Is SEO “Beginners Guide”: The Basics Needed To Successfully Optimize Your Website For Search Engine Ranking Free Ebook

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Search Engine Optimization (SEO) guide for webmasters who are trying to get a grasp on search engine rankings. This beginner’s guide will show the basics on how to properly optimize your web site and how to arrange your content and news in an effective manner. Part #2 of this book “Advanced Guide” will be published shortly and I highly recommend you purchase it once it becomes available. It will show you the tips, tricks, and details on how to get your website ranked at the top of the major search engines. This is the black & white version of my book.

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Descriptions Search Engine Topology: Advanced SEO Techniques for industry professionals Download

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A synopsis of Search engine networks and a new concept in SEO called Guaranteed SEO Bonds!

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Descriptions WordPress SEO: On-Page SEO for your WordPress Site Free Online

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By the author of the best selling “WordPress for Beginners” (ASIN: B009ZVO3H6) and “SEO 2013 & Beyond” (ASIN: B0099RKXE8) Most websites (including blogs) share certain features that can be controlled and used to help (or hinder, especially with Google Panda & Penguin on the loose) with the on-site SEO. These features include things like the page title, headlines, body text, ALT tags and so on. In this respect, most sites can be treated in a similar manner when we consider on-site SEO. However, different platforms have their own quirks, and WordPress is no exception. Out-of-the-box WordPress doesn’t do itself any SEO favours, and can in fact cause you ranking problems, especially with the potentially huge amount of duplicate content it creates. Other problems include static, site-wide sidebars and footers, automatically generated meta tags, page load speeds, SEO issues with WordPress themes, poorly constructed navigation, badly designed homepages, potential spam from visitors, etc. The list goes on. This book shows you how to set up an SEO-friendly WordPress website, highlighting the problems, and working through them with step-by-step instructions on how to fix them. By the end of this book, your WordPress site should be well optimized, without being ‘over-optimized’ (which is itself a contributing factor in Google penalties). Who am I? This book was written by Dr. Andy Williams, a veteran WordPress user with nearly a decade of experience (and even longer experience working as an SEO). If you want to learn more about Andy and why he is qualified to talk about WordPress SEO, visit his website at http://ezseonews.com. Read some of the stuff he’s written, and read some of the stuff his readers have written about him….

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Descriptions Getting Found Fast: The Easy to Follow, Non-Technical, Beginners SEO Guide to Ranking High in the Search Engines Download

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Still Not On Page One Of The Search Engines? Do you have a website that’s been online for a while and is still not showing up on the first page of the search results? Are you frustrated because you’ve spent time, energy and money getting your website set up, only to find you’re not receiving any return on your investment? Perhaps you’ve heard that SEO is the solution to your problem, but nobody has been able to explain it to you in plain English. If so, then keep reading… The author Mo Mastafa BA (Hons) specialises in helping businesses all around the world get more traffic, leads and sales via their websites and has taken the complex “black art” of SEO and translated it into something that everyday business owners can understand and implement immediately. In this book he’s purposely eliminated all the nonessential jargon and focused only on the activities that get results! Having delivered workshops & consulted on SEO to both one man bands and multi-million pound corporations, he’s developed his own unique approach to explaining SEO that people get the first time round. If you want to finally make sense of what it takes to be found in the search engines, start attracting targeted visitors to your website and boost your profits, then this book is for you!

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Descriptions Dynamics AX Project Accounting & Controlling (Part 1): A comprehensive guide to master the Microsoft Dynamics AX project management and accounting module Free Online

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This comprehensive guide to the Project Management and Accounting module in Microsoft Dynamics AX provides the overview you need to harness the software’s power to grow your business.

This Dynamics AX module is ideal for tracking time and costs within an organization, providing invaluable information for financial and project management. It is crucial that you thoroughly plan your setup to take advantage of the module’s integration with other software features, such as Payables, Receivables, Inventory, General Ledger, and more.

Part 1 of this two-part guide reviews major topics in accounting and controlling as they relate to module setup and configuration. A second volume, part 2, demonstrates how to tap into the module’s extensive functionality in specific scenarios. Together, both parts form an exhaustive manual. Demo machines are available for download and ready to run without specific add-ons or code modifications, though basic knowledge of Microsoft Dynamics AX terminology is vital. These demos allow you to follow along with all examples given.

With its focus on issues of accounting and control, this informative manual helps you optimize your use of Dynamics AX to ensure your project’s success.

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Descriptions Planning and Scheduling Using Microsoft Project 2010 – Updated 2013 Including Revised Workshops Download

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The book is designed for users of earlier versions to upgrade their skills and for new planners to learn the software. It starts with the basics required to create a schedule, through resource planning and on to the more advanced features. A chapter is dedicated to the new functions and it outlines the differences from the earlier versions throughout the book. Microsoft Project 2010 is an extensive software update with many new functions and as a result this is a complete rewrite of the author s previous book. It is designed to teach project management professionals how to use the software in a project environment.

This publication was written so it may be used as:
1. A training manual, or
2. A self teach book, or
3. A user guide.

The book stays focused on the information required to create and update a schedule with or without resources using Microsoft Project 2010 by: 1. Concentrating on the core functions required to plan and control a project.
2. Keeping the information relevant to each topic in the appropriate chapter.
3. Providing a quick reference at the start of each chapter listing the chapter topics.
4. Providing a comprehensive index of all topics.

The book is aimed at:
1. Project managers and schedulers who wish learn the software, however are unable to attend a training course, or require a reference book.
2. Project management companies in industries such as building, construction, oil & gas, software development, government and defence who wish to run their own software training courses or provide their employees a good practical guide to using the software.
3. Training organizations who require a training manual to run their own courses.

Training organizations or companies who wish to conduct their own training may have the book tailored to suit their requirements. This may be achieved by removing, reordering or adding content to the book and by writing their own exercises. These books are registered with the Project Management Institute and PMI Registered Education Providers may award Professional Development Units when presenting courses using this material and a PowerPoint slide show is available for this course. Please contact the author to discuss this service.

Download Book Planning and Scheduling Using Microsoft Project 2010 - Updated 2013 Including Revised Workshops

Download your Planning and Scheduling Using Microsoft Project 2010 – Updated 2013 Including Revised Workshops book in PDF or ePUB format. You can read these on Mac or PC desktop computer, plus many other supperted devices. The free download for Windows or Mac OS take less than a minute to install over a broadband connection.

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